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Start-up Basics: This introductory workshop focuses on the basics of testing your business idea and identifying the key factors that influence start-up success.

Start-up Basics provides you with an overview of the skills and tools you need when deciding to start a business.

In this session, you learn about: the advantages and disadvantages of owning a business, the most profitable form for your business, and the fundamentals of formation, organization, marketing, cash flow and funding sources.

Marketing is more complicated than ever for small businesses to generate leads, build brand trust, and achieve financial objectives. Having 4 generations has made it even harder.

At this event I will dive into the unique qualities of each generation to allow you to identify:
•WHO your right target audience is so you can convey the right message on the right platform, utilizing the right campaigns to nail down your strategy
•WHERE to reach your targeted audience to save you time and money

Social media changes every day. With new platforms popping up and constant algorithm updates, you need to keep on top of it to ensure you have the most effective marketing strategy.

The agenda for this event...

•Discover the hottest social media trends for 2024 and how to simply implement them into your business

Small business owners often wear many hats and juggle multiple responsibilities. Amidst this hustle, there is one critical aspect of running a business that demands attention: Managing your finances. Clearly distinguishing between personal and business finances isn’t just a good practice — it’s essential to sustainable growth and compliance. 

This is a 45-minute, introductory-level finance presentation. It outlines easily digestible, actionable steps to build a solid financial foundation and future. Topics include: 

• Personal finance for the individual/entrepreneur/contractor or job changer,
• Options for your retirement account at the previous employer and next employer,
• Retirement planning, investing in a volatile market, tips for creating money buckets,
• How to use resources to your advantage. 

Presenter: Ava Elkins,  Raymond James, SCORE Pinellas County

In the world of entrepreneurship, guidance from those who have walked the path before is invaluable. Bruce and Paulette Teigen, co-chairs of the Southeast MN Chapter of SCORE Mentors, are shining examples of how seasoned entrepreneurs can transition into roles of mentorship, offering their wealth of experience to business owners at every stage.

Start-up Basics: This introductory workshop focuses on the basics of testing your business idea and identifying the key factors that influence start-up success.

Start-up Basics provides you with an overview of the skills and tools you need when deciding to start a business.

In this session, you learn about: the advantages and disadvantages of owning a business, the most profitable form for your business, and the fundamentals of formation, organization, marketing, cash flow and funding sources.